Rona Padua is a seasoned Executive Producer with over 20 years of experience crafting global content for brands like Airbnb, Meta, Apple, and Justworks. With a deep background in video production, storytelling, and brand strategy, Rona brings a sharp creative vision paired with operational expertise. At Back Roads Pictures, she leads business development and brand partnerships, helping clients translate their stories into compelling, high-impact visual content. Passionate about human connection and meaningful narratives, Rona is known for building strong relationships and delivering work that resonates across cultures and platforms.

She’s endlessly inspired by travel, design, and the power of stories to bring people together